Full curriculum

What you'll learn and practice

Five structured modules take you from a blank brief to a polished, client-ready course or e-book deliverable. Each module includes practice exercises and production templates you build as you go.

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Audience and Outcome Planning

Every strong course or e-book begins with a clear picture of who it is for and what it helps them accomplish. This module builds that foundation before any writing begins.

Learning outcomes

✓Identify who the course or e-book is designed to serve
✓Clarify the transformation or result the content promises the learner
✓Draft a scope brief that guides the entire project
✓Use AI tools to help refine audience definitions

Outline and Source Management

The outline is the production backbone. You learn to build one from raw material — interviews, notes, research — and keep sources organised so the expert can sign off confidently.

Learning outcomes

✓Turn approved source material into a structured outline
✓Organise references and citations so the expert can verify them
✓Identify gaps that need expert input before drafting
✓Create a manageable working document the client can review

Drafting and Instructional Structure

Drafting with structure means the expert reviews faster and requests fewer revisions. This module covers how to write educational content that teaches rather than just informs.

Learning outcomes

✓Write lessons or chapters with clear, instructional progression
✓Apply adult-learning structure: objective, content, check-in
✓Use AI drafting assistance while maintaining accuracy and consistency
✓Keep draft sections within the approved source scope

Editing, Worksheets, and Formatting

Polish and accessibility make a real difference to whether learners finish and recommend the content. This module covers the editing and formatting disciplines that elevate production quality.

Learning outcomes

✓Edit drafted lessons for clarity, tone, and accessibility
✓Prepare learner worksheets and reference materials
✓Apply formatting conventions for digital course and PDF delivery
✓Use AI to speed up editing passes without introducing errors

Rights, Expert Sign-off, and Production Handoff

The final stage protects both you and your client. This module ensures the expert has approved content they stand behind, and that you deliver a clean, professional final package.

Learning outcomes

✓Coordinate expert review so the client approves all factual content
✓Check rights and usage clearances for any third-party material
✓Prepare a final delivery package ready for the client to publish
✓Document your production process for repeat client work

Learn the skills. Build the process. Offer the service.

Send an inquiry to learn more about the Course and E-Book Production Masterclass, including availability and how to get started.

Send your inquiry